Brand Design, Brand Marketing and Brand Psychology

Display Booth Design: The Principle of Repetition

Posted by sarmistha tarafder on Mar 13, 2017 1:55:35 PM

 

"Basically, the idea is that with everyone striving to be revolutionary, you will be most revolutionary if you try to be ordinary."

Denise Scott Brown

Ordinary does not have to be boring. Ordinary does not have to be sedative. Though, some believe that ordinary dulls the senses and cloaks the wonder of existence.

I say, ordinary sets us up with limitation and it is this limitation that inspires us to glimpse into the realm of extra-ordinary.

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Topics: Art and nature Inspiration, Art of Presentation, Art of Marketing, Exhibition Booth Design, Design Principle of Repetition, Sarmistha Tarafder

Modern Booth Design: Integrated Intelligence

Posted by sarmistha tarafder on Mar 7, 2017 4:01:19 PM

 

We are living and breathing in an Age of Integration.

Every action that we now undertake is or can be integrated with the larger system. The only limiting factors being our own imagination, and if it is realizable computationally.

Being an informed citizen of this age "requires the ability to apply computational ways of thinking to design, to writing, to experimentation, to artistic expression, and to problem solving – to the very core of human intellectual activity. In this age, our ideas are no longer constrained solely by what is physically realizable, but by what is computationally realizable." {Hence the popularity of de-constructivism in modern architecture}

........An artist is now able to create an artwork that only exists when someone interacts with it – specifying a framework within which each visitor can create a work of art.

A chemist is now able to search more effectively for new compounds by modeling them before ever going into the lab. Nearly every discipline is changing, not just because of new tools but because of new computational ideas and paradigms." Source: Congressional testimony of Dr. Rita Colwell, Director National Science Foundation.

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Topics: Design Inspiration, Art and nature Inspiration, Creative Exhibition Booth Design, Art and Design, Art of Business, Innovation Design, Brand Design, Custom Modular Trade show Booth, Brand Exhibiting, Booth Design for Trade Shows, Booth Display Design, Booth Design Inspiration, Competitive Intelligence, Art and Science of Lead Generation, 2012 Design Trends, Exhibition Booth Design, Trade show Trends, Sarmistha Tarafder, Skyline Bay Area

Art of Business: Seduction of Suggestion

Posted by sarmistha tarafder on Feb 20, 2017 12:47:47 PM

 

seduction IS THE ONLY ART THAT STOOD THE TEST OF TIME

LET's face IT — WE ALL LOVE TO BE SEDUCED

Some of us are implicit about it and others are a tad bit explicit about it. We all long for this sense of restlessness that drives us to do deeds that are socially not quite the norm and culturally not quite acceptable. Here is what the master seducer have to say about seduction.

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Topics: Design Inspiration, Design Tips, Graphic Design, Pop up displays, Creative Exhibition Booth Design, Art and Design, Art of Business, Exhibition Booth Design, Booth Design trends 2011, Portable Display Booths, Leonardo da vinci, Mathew May, Sfumto, Appli iphone, Sarmistha Tarafder, Trade Show Marketing

Happy Valentine's Day: The Savvy Marketing Campaign Ever Launched!

Posted by sarmistha tarafder on Feb 13, 2017 11:49:48 AM

LOVE IS THE SOURCE OF THE FUTURE.
Love is . . . The fury of the storm, The calm in the rainbow.
LOVE IS THE SOURCE OF PASSION.
LOVE IS THE SOURCE OF REALITY.
LOVE IS THE SOURCE OF UNITY.
LOVE IS THE SOURCE OF SUCCESS.  Susan Polis Schutz

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Topics: Graphic Design, Art and nature Inspiration, Art of Business, Trade Fair Design, Art of Presentation, Brand Exhibiting, Art of Marketing, Booth Design Inspiration, Architectural Display Signs, trade show booths, Art and Science of Lead Generation, Exhibition Booth Design, geometric design, Color inspiration, Art of Thinnking, Trade show Booth ideas, Trade Show Booth Design, Trends in Booth Design, Sarmistha Tarafder, Trade Show Marketing, Art of Creation, trade show exhibiting, Trade Show Displays, Brand, Art of Ancient Wisdom, Characteristics of Famous Brands, trade show exhibit graphics

Open Booth Design: The Nuance of Numbers

Posted by sarmistha tarafder on Jun 13, 2014 4:35:00 PM

“Whenever a man can get hold of numbers, they are invaluable: if correct, they assist in informing his own mind, but they are still more useful in deluding the minds of others. Numbers are the masters of the weak, but the slaves of the strong.”
Charles Babbage, Passages from the Life of a Philosopher

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Topics: Exhibit Design, Art and nature Inspiration, Art of Business, Brand Design, Art of Presentation, Booth Design Inspiration, Exhibition Booth Design, Booth Staffers, Art of Enticement, Sarmistha Tarafder, Art of Creation, Art of Ancient Wisdom

2014 Trends In Sight: Design Your Exhibit With This Insight!

Posted by sarmistha tarafder on Nov 22, 2013 12:15:00 PM

 

 

While technology has provided convenience, flexibility, and global connectivity in our daily lives, it has also made us long for the warmth of more tactile experiences — things with a human touch. This creative research from Corbis Images suggest we’re recognizing the need to slow down and unplug, allowing time for low-tech activities, creative pursuits, and relationships.

 

We are living in a techno-centric era. Technology is firmly planted in our lives. As geography and time zones blurr giving access to 24/7 media, communication and entertainment – as global citizens we are tired, stressed out and chaotic than ever before. Technology is supposed to give us the opportunity to be creative and constructive. Instead, as a nation we suffer from massive ADD in the grips of imminent nervous breakdown. As a result, stress reduction has become a top priority.

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Topics: Exhibit Design, Art of Marketing, Exhibition Booth Design, Art of Thinnking, 2014 design trend, Sarmistha Tarafder, Art of Creation, Art of Thinking

Booth Designs: Digitally Delight Your Audience!

Posted by sarmistha tarafder on Mar 12, 2013 11:20:00 AM

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Topics: Art and nature Inspiration, Art of Marketing, Exhibition Booth Design, Virtual graffiti wall, Digital signage, Interactive Media, Sarmistha Tarafder, paper tab

Booth Design Ideas: Stimulating Depths!

Posted by sarmistha tarafder on Oct 8, 2012 3:31:00 PM

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Topics: Tradeshow booth design, Art and Design, Architecture, Exhibition Booth Design, applied geometry, Trade show lounge, Trade Show Booth Design, Trends in Booth Design, Social Media in Tradeshow booth design, Trade Show Rigging, Sarmistha Tarafder, Trade show marketers, 2011 Tradeshow Trend, Elegant design, Trendy Booth Design, Trade show design 2012, Social Marketing, Trade show exhibit design

Art of Creativity: Intent on Insight

Posted by sarmistha tarafder on Sep 11, 2012 6:53:00 PM

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Topics: Design Tips, Graphic Design, Art and nature Inspiration, Art and Design, Art of Presentation, Exhibition Booth Design, Intellectual design, Sarmistha Tarafder, Art of Creation, Design Principles, Elegant design, Art of Thinking, Inspiration 2012, Insight and creativity

Booth Design–Trendy in Turquoise: A Sure-fire Way to Success!

Posted by sarmistha tarafder on Apr 18, 2012 1:32:00 PM

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Topics: Art and nature Inspiration, Art and Design, Art of Business, Booth Flooring, Architecture, Booth Display Design, Exhibition Booth Design, Color, Booth Design trends 2011, Goethe, Exhibition colors in harmony, Turqoise Booth Design, Unique Booth Design, Sarmistha Tarafder, Art of Creation, Branding, Trade show exhibit design

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Sarmistha Tarafder is the co-creator of brands in 3 D spaces. Always, in pursuit of essence and enchantment, mind and mystery, myth and matter!