Booth Staffing

HOW DO YOU TRAIN BOOTH STAFFERS FOR HOSPITALITY?

Posted on Apr 26, 2017 12:35:57 PM

 

"Hospitality is not to change people, but to offer them space where change can take place. It is not to bring men and women over to our side, but to offer freedom not disturbed by dividing lines.”

 

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Topics: networking opportunities at trade shows, hospitality

CONVERSATION STARTERS AT EVENTS AND TRADE SHOWS

Posted on Apr 25, 2017 2:40:15 PM

 

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Topics: Trade show booth staffing, Trade show booth logistics

TRADE SHOW BASICS — WANT TO GET QUALIFIED LEADS? LEARN HOW TO NETWORK

Posted on Apr 12, 2017 2:00:41 PM

 

 

A consistent concern for marketers is how to increase the amount of qualified leads at events and trade shows. If you are a B2B marketer, you simply do not want a pile of dead-end leads — you want qualified information that your sales force can make something out of it.

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Topics: Trade show lead management, Lead generation, networking opportunities at trade shows

STOP THE FREEBIES AND ATTRACT THE CROWD

Posted on Mar 21, 2017 12:47:11 PM

 

THAT'S RIGHT. PUT A HALT TO FREEBIES. MAKE EVERYONE EARN SOMETHING. THAT WAY THEY WILL REMEMBER THE PAIN AND THE THRILL OF THE EXERCISE.

 

Time after time, we’ve witnessed potential leads scurry from booth to booth in a quest to collect every possible freebie at the trade show or event, all without stopping to experience the company’s message.

So what can you do to stop them in their tracks, create a constant flow of leads, and deliver your company’s message?

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Topics: Trade show booth, Booth Staffers

THE 4 PERSONALITIES OF BOOTH STAFFERS FOR YOUR TRADE SHOW SUCCESS

Posted on Mar 20, 2017 1:13:52 PM

 

 

You may have eye-catching booth, quality products & services, preppy presentations and promotions, BUT, if you have the “wrong” booth staffers, your brand marketing wil end up in a massive wreck and there is not poetry in that.

 

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Topics: Booth Staffers, Trade Show Tonic, Tradeshow Booth Staffing, B2B

HOW MANY BOOTH STAFFERS DO I NEED? WHO IS RESPONSIBLE FOR THEM?

Posted on Feb 7, 2017 2:35:23 PM

 

RELAX, YOU WILL LOVE THIS.  WE HAVE DONE THE MATH FOR YOU

If the booth size is a given, which it normally is, then you will need one staffer for each 50 square feet of unoccupied space. Occupied by what, you are asking? By your display, product demonstrations and equipment.

 

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Topics: Booth Staffing, Booth Staffers, Tradeshow Booth Staffing

YOUR ASSETS FOR EXPERIENTIAL MARKETING

Posted on Nov 21, 2016 4:19:36 PM

 

 

If I were to describe to you the thrill of driving a race car on a track at speeds incomprehensible to the common driver, you would hear “words.”

You might get a partial glint in your eye as you try to imagine the physiological strain, mental challenge or fear. This is where experiential marketing comes into play.

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Topics: Return on Experience, Tradeshow Booth Staffing, experiential marketing

EXTRAORDINARY SKILLS REQUIRED FOR Booth Staffers TO SUCCEED IN THE DIGITAL AGE

Posted on Oct 7, 2016 12:11:08 PM


 

Booth Staffing Tips for the Digital Era

 

Staffing for Trade Shows and Events has changed. More of the same will not do anymore.

Before “Big Data” and the proliferation of electronic marketing it was sales people who reigned supreme at the show. Their personality and ability to connect with people were key tools for getting more people into the booth. Crowd gatherers were big too as it was all about getting people who you did not know to come into the booth and learn all about your company. While salespeople can still be great staffers and people skills are always great, the landscape of trade shows has changed and with that the type of skills needed to staff the booth.

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Topics: Booth Staffing, Booth Staffers, Trade show booth staffing, Tradeshow Booth Staffing, digital marketing

ARE YOU Aware of these 13 Bad Booth Staffers?

Posted on Sep 21, 2016 1:50:48 PM

 

By Mike Thimmesch

He did what?  She said what?  And in our trade show booth? Really!

You may be surprised at the Booth Staffers Behaving Badly that goes on at trade shows.  Or, maybe not, since you’ve had to endure it yourself; staffers so bad they were actually dragging down your corporate image, losing more business than they brought in.

Unfortunately, there always have been, and always will be staffers who behave badly.  Here’s a rogue’s gallery of unprofessional perpetrators:  

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Topics: Booth Staffing, Booth Staffers, Trade show booth staffing, Tradeshow Booth Staffing

Double Your Lead Count (10 PROVEN WAYS)… Guaranteed!

Posted on Aug 23, 2016 12:29:45 PM

 

 

When you ask the average booth staffer about trade shows, their first thing that comes to mind is long hours, sore feet, some fun, and work piling up back in the office. This may be true, but needless to say we do shows for the benefits that we receive by way of lead counts and exposure in the market place. Below are the 10 different ways that can help unlock the mystery of lead count.

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Topics: Art and Science of Lead Generation, Booth Staffing, Booth Staffers, Lead generation, Lead Managemnt