Promotions and Social Media

PRE-PROMOTE YOUR TRADE SHOWS AND EVENTS

Posted on Feb 29, 2016 3:37:17 PM

 

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Topics: Trade show Trends, trade show technology, Trade show marketers

DO YOU RECALL WHAT THEIR TRADE SHOW BOOTH WAS ABOUT?

Posted on Feb 10, 2016 2:12:43 PM

 

 

Some of you may be old enough to remember “The Amazing Kreskin”, a frequent guest with Johnny Carson on “The Tonight Show”. I met Kreskin at a trade show, where he attracted a huge, standing room only crowd to his incredible demonstration of ESP (Extra Sensory Perception). I recall the scene vividly, and even got his autograph. Do I remember the booth? No. Do I recall what they were selling? No. How many real potential customers did not have an opportunity to learn more about this company’s products because the crowd kept them away?

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MISTAKES IN MARKETING YOUR EVENT MARKETING

Posted on Feb 1, 2016 3:57:26 PM

 

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Topics: Trade Show Marketing, event marketing, Events

Incorporating On-Site Social Media Into Your Trade Show Exhibit

Posted on Sep 15, 2014 9:00:00 PM

Are you looking for ways to improve your on-site strategy at your next show? Even if you have an outstandin exhibit, with innovative displays that make your product almost jump off the shelf, compelling literature, and giveaways that everyone wants, your company will not get the most out of the show unless booth staffers are prepared to do a good job of selling for your company.

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PRE-RECORDED WEBINAR: Social Media For Trade Show Promotions

Posted on Jul 31, 2014 3:45:00 PM

May 26, 2013

Social media, if done right enhances your trade shows - it's actually a great new medium for getting more people to your trade show booth!

This pre-recorded webinar is 1 hour, starting with 30 minutes presentation, followed by 30 minutes of Q&A.

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7 Kinds Of Trade Show Giveaways

Posted on Jul 30, 2014 5:00:00 PM

By Mike Thimmesch 

Giveaways are an extremely popular way to get more people into your trade show displays. But not all giveaways are created equal.

To help you whittle through the nearly infinite choices of giveaways, I’ve grouped them into 7 types, with the strengths and weaknesses of each type listed below. Keep this chart handy the next time your team gathers to brainstorm ideas for your upcoming trade show.

 

 

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PRE-RECORDED WEBINAR: Trade Show Promotions

Posted on Jul 30, 2014 4:30:00 PM

April 26, 2013

This pre-recorded webinar is 1 hour, starting with 30 minutes presentation, followed by 30 minutes of Q&A.

WEBINAR FIRST HALF HOUR: 

  • The average trade show attendee only visits about 5% of a show's exhibitors -- and attendees mostly decide who they’ll see before the show even starts. How do you beat those odds? With better trade show promotions!
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12 Tips About Social Media for Trade Shows

Posted on Jul 29, 2014 5:51:00 PM

March 21, 2012

By Mike Thimmesch

When Skyline exhibited at EXHIBITOR2012, we gave mini-seminars in our trade show booth to attendees at the show. By far the most popular topic was “12 Tips About Social Media for Trade Shows.”

The idea was to communicate in just 10 minutes, 12 actionable tactics exhibitors could use on the most popular social media networks to get more people into their trade show displays. Not a lot of strategy; just quick, usable ideas.

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Top 10 Tips For Trade Show Promotions

Posted on Jul 28, 2014 2:37:00 PM

By Mike Thimmesch

Trade show promotions drive more traffic to your booth. Yet, there are nearly an infinite number of promos and giveaways, and almost as many ideas about how to do promotions better, too. So what should you do first?

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3 Key Things That Get Attendees Into Your Trade Show Booth

Posted on Jul 28, 2014 1:31:00 PM

By Mike Thimmesch

It would be very easy to think that simply by building a beautiful exhibit that many, many visitors will willingly come into your booth space. And for many years, that had been true. But today, trade show visitors have become more skeptical and reluctant to leave the aisle and enter into booth spaces.

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