Why Trade Shows

5 Reasons Trade Shows Will Endure

Posted on Jan 11, 2017 1:58:44 PM

 

 

WISE UP!

With the advent of ever-increasing access to technology for communications over the past decade, there are some who believe that trade shows will soon become a thing of the past, or that they will carry less importance within the marketing mix for companies.

Well, guess what?  Trade shows are continually rising in popularity and effectiveness due to what they bring to exhibitors and prospects: human interaction.

While some may say that technology is the way of the future, here are five reasons why trade shows will undoubtedly endure:

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Topics: Why Trade Shows, Startup Growth