Brand Design, Brand Marketing and Brand Psychology

Change, Challenge and Charge Your Brand Marketing - PART 3   [TAKE CHARGE]

Posted by sarmistha tarafder on Oct 7, 2015 3:32:56 PM

 

Sometime, about 400,000 years ago, our ancestors mastered fire. This phenomenal breakthrough changed our diets, extended our days, unleashed our imaginations and inspired us to ponder about the heavens.

Today, our world is very different. We live in flattened world - both metaphorically and psychologically. Our body and mind has never, ever been so fragmented before. Our body remains in physical space, while the brain travels in a virtual space that is both nowhere and everywhere at once. Our nervous system is getting bombarded by this pool of data, which is not influenced "just by the environment—as was the case for millennia—but abstractly, virtually."

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Topics: Brand Marketing, Idea Brands, Brand Power, Branding, PaloAlto Networks, Sephora BeautyTalk, Avon Cancer Walk

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About the Author:

Sarmistha Tarafder is the co-creator of brands in 3 D spaces. Always, in pursuit of essence and enchantment, mind and mystery, myth and matter!