Brand Design, Brand Marketing and Brand Psychology

COLOR — THE SOUL OF YOUR MESSAGE— HOW WILL YOU USE IT?

Posted by sarmistha tarafder on Jul 13, 2016 2:24:26 PM

 

 

COLOR IS DEEP SEEDED IN OUR SUB-CONSCIOUS

{Just to give you a comparison between the captain (conscious) and the slave (sub-conscious), unconscious mind operates at 40 million bits of data per second, whereas the conscious mind processes at paltry 40 bits per second.}

Our forefathers, their forefathers, their forefathers... and all the way back to the early, pre-historic man, we find color/pigments being extracted from the natural environment to decorate, to fashion, to fabricate and offer to the gods. Color was the way of being.

Color is as old as man himself. No wonder, color triggers powerful psychological message.

Here, I have compiled some color infographics, along with some cultural connotation of color.

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Topics: Color, Brand Colors, Color inspiration, Psycology of Color

Exhibit Design: Opulent Orange

Posted by sarmistha tarafder on Sep 19, 2011 12:25:00 PM

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Topics: Trade Show Exhibits, Trade Show Graphics, Tradeshow booth design, Silicon valley trade show booth design, Display Show Design, Inspiration, Booth Design trends 2011, Trade show lounge, Trade show convention, Trade Show Exhibit, Beautiful Booth, Exhibition colors in harmony, Psycology of Color, Modular Exhibition Innovation, Sarmistha Tarafder, Art of Creation

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About the Author:

Sarmistha Tarafder is the co-creator of brands in 3 D spaces. Always, in pursuit of essence and enchantment, mind and mystery, myth and matter!