Brand Design, Brand Marketing and Brand Psychology

Exhibit DESIGN displays: The Power of ONE

Posted by sarmistha tarafder on Dec 14, 2018 3:54:30 PM

 

 

 

If we could see the miracle of a single flower clearly, our whole life would change. ~ Gautama Buddha, circa 563 B.C.E

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Topics: Exhibit Design, Design Inspiration, Design Tips, Sarmistha Tarafder, Trade show booth, Bay Area Trade show display, Graphic Design, Trade show convention, Trade Show Exhibits, Trade Show Graphics, Pop up displays, Elegant design, Architecture, Ratios, Proportions, Product Design, Trade Show Exhibit, Silicon valley trade show booth design, Principles of Design

Trade Show Technology: The Gift of the Grand Master

Posted by sarmistha tarafder on Mar 27, 2011 4:40:00 PM

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Topics: Sarmistha Tarafder, Island Exhibits, Industrial design, Root Rectangles, Ratios, Proportions, Interrelationships of Forms, Regulating lines, Product Design, Innovation Design, Inellectual Elegance, Intellectual design, Principles of Design, Art and nature Inspiration, Inspiration, Consciousness, The Great Pyramid, Exhibitor 2011, Frank Zappa, Rock, Jazz

PURPOSEFUL DESIGN: Deliberation of December

Posted by sarmistha tarafder on Dec 3, 2010 3:12:00 PM

 

In Latin, December means the tenth month. History dictates that in 700 BC, the Roman King Numa Pompilius moved the beginning of the year from March and added January and February.

From here on, the nameless dark stretch contributed to the 12 month Gregorian calendar as we now know it.

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Topics: Exhibit Design, Design Inspiration, Design Tips, Sarmistha Tarafder, Pendant Lights, Trade show lounge, Lounge settings, Bay Area Trade show display, Graphic Design, Trade Show Exhibits, Pop up displays, Island Exhibits, Trade Show Graphics, Hanging Display Banners, Elegant design, applied geometry, Industrial design, Architecture, Ratios, Proportions, Interrelationships of Forms, Regulating lines, Visual merchandising, Sustaining Innovations, Innovation Design, Inellectual Elegance, Intellectual design, Principles of Design, color white, contemporar space design, Art and nature Inspiration, Usage of textures

Trade Show Booth: India Pavilion, Shanghai 2010

Posted by sarmistha tarafder on Nov 12, 2010 3:51:00 PM


The Tree of Life is venerated symbol in nearly every culture. With its branches reaching into the sky, and roots deep in the earth, it dwells in three worlds- the heaven, the earth, and the underworld, uniting above and below. It is a symbol of abundance, reflecting the immortality of the cyclic ebb and flow of cosmic life. It is a union of the feminine and the masculine. Artists and Philospers have talked about it since ancient past. "It is a universal symbol, which transcends time and space and seek out deeper reality, expressive of the universal consciousness." Psychologist Carl Jung calls our "collective consciousness".

I believe, when the India Pavilion was designed for the Shanghai Expo 2010, the Tree of Life played an important motif in the engineering and the architecture of the space. The highlight of the pavilion was dome structure, modeled after Sanchi Stupa, an ancient Buddhist temple built about 24 centuries ago. In a nod to sustainable architecture, the dome's roof is covered by grids and wires that allow herb trays and solar cells to be mounted on it. The solar cells and wind turbine generates enough energy for the self-sustaining show exhibit and the herbs acts as a carbon sink purifying the surrounding environment. The 115 foot-diameter structure is now considered the world's largest bamboo dome.

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Topics: Design Inspiration, Sarmistha Tarafder, Bay Area Trade show display, Trade show convention, Elegant design, geometric design, Architecture, Golden Section, Ratios, Proportions, Disruptive Innovation, Sustaining Innovations, Inellectual Elegance, Shanghai Pavilion 2010, Tree of Life

Trade Show Booth: An experience in Kinetic Sculpture

Posted by sarmistha tarafder on Nov 8, 2010 2:00:00 AM

After having a very successful launch, Envoy is about to set a new benchmark in the avenue of pre-fabricated custom modular exhibits. It empowers trade show exhibitors with the unrivaled advantage of a clean, contemporary look in a lighter-weight system. The design is in keeping with the trend of today's most in demand brands. 

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Topics: Design Inspiration, Sarmistha Tarafder, Trade show booth, Graphic Design, Exhibit Rental, Island Exhibits, 21st century, Geometry, applied geometry, geometric design, Architecture, Ratios, Proportions, Product Design, Silicon valley trade show booth design, Inellectual Elegance, Brand Design, Characteristics of Famous Brands, Golden Ellipse, Golden Proportion

Trade show displays: Rythms in Geometry

Posted by sarmistha tarafder on Sep 24, 2010 6:06:00 PM

  

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Topics: Exhibit Design, Design Inspiration, Sarmistha Tarafder, Lounge settings, Bay Area Trade show display, Exhibit Rental, Island Exhibits, Geometry, Rythms, Elegant design, applied geometry, geometric design, flower of life, Industrial design, Architecture, Golden Section, Root Rectangles, Ratios, Proportions, Interrelationships of Forms, Regulating lines, Mies van der Rohe

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Sarmistha Tarafder is the co-creator of brands in 3 D spaces. Always, in pursuit of essence and enchantment, mind and mystery, myth and matter!