Exhibit Design and Marketing

11 FAIL PROOF Ways to Build YOUR Brand at Trade Shows

Posted on Sep 10, 2021 12:18:57 PM

 

If you are feeling rusty, ignored or shame because, nothing much has happened with your brand's desire to build awareness, you are not the only one...

 

Exhibitors tell us in survey after survey that building awareness is their #1 or #2 trade show marketing goal.

Want to build your brand at trade shows?  Your company has company.

 

REMEMBER BUILDING AWARENESS IS A QUALITATIVE GOAL, NOT A QUANTITATIVE ONE. Building awareness comes in several different levels, various shades and exotic favors, depending on how well known a company already is. 

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Topics: Bay Area Trade show display, Brand Marketing, Exhibit Design, Brand Design, Brand Exhibiting, Brand Power

'HOW DO I STAND OUT?' — LIGHTS, LOGOS, & COLOR FOR YOUR EXHIBIT DESIGN

Posted on Jul 27, 2021 12:53:02 PM

 

HOW DO YOU STAND OUT.jpg

 

“Take chance standout. You can only have your head above waters if you stick your neck out a bit. It's time to take off... Dare to rise!”

 

 

How do you stand out at trade showS or eventS?

QUICK HINT: THE TALLEST BOOTH MAY NOT BE THE BEST IDEA

How do you have the exhibit or environment that represents your brand well yet rises above the rest? Here is a hint… it is not all about having the tallest booth on the floor. Having a great designer who can help translate your brand into a three-dimensional space is ideal.

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Topics: Creative Exhibition Booth Design, Brand Design, booth design

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