Planning and Logistics

NURTURING NUGGETS FOR YOUR BUSINESS SUCCESS

Posted on Feb 23, 2021 10:43:16 AM

 

 

2020 was a year that none of us could have expected. Although the coronavirus pandemics’ impact on the event industry was not something that we had control over, it’s still our job to do what we can to pick up the pieces and help move forward.

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Topics: digitalmarketing, tradeshowmarketing, coronavirus, TRUST AND TRADE

HOW TO MAKE HYBRID EVENTS INTERESTING

Posted on Feb 22, 2021 1:34:44 PM

 

Trade shows aren’t going anywhere, but we may see a few changes in attendance moving forward.

Hybrid events are becoming a new key strategy to success in the trade show world. Executing them well takes additional planning on top of your traditional trade show event, but that extra effort will definitely make an impact!

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Topics: Hybrid Tradeshows

AS WE HEAD BACK TO LIVE EVENTS, EXHIBITORS WILL FACE MANY HURDLES

Posted on Jan 24, 2021 12:16:50 PM

ARe Hybrid events worth the cost

 

One very important aspect for exhibitors to prepare for is how attendees feel about stepping back into public spaces, specifically large events like trade shows. This is why it’s important to start contemplating ABOUT hybrid events.

 

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Topics: Hybrid Tradeshows

Why Virtual Exhibiting is a Must for First Time Exhibitors and Startups

Posted on Nov 29, 2020 11:54:24 AM

 

Has your business ever exhibited at a face-to-face trade show before?

Had you thought about exhibiting, but then restrictions due to the COVID pandemic shut down those plans?

Been thinking about exhibiting at a trade show but not sure when things will be “back to normal”? Wondering if there’s a way to start preparing for when in-person trade shows do finally get back into full-swing?

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Topics: Exhibit Design, Brand Exhibiting, trade show planning, trade show planning and logistics, post-covid exhibit design

CHECKLIST FOR EXHIBITING IN 2021

Posted on Nov 9, 2020 2:36:53 PM

 

Trade shows have taken a halt this year and exhibitors have had to deal with the stress of canceled and rescheduled shows. With this downtime before most trade shows resume, it’s the perfect time to check in on your exhibit properties and determine if they are ready to go as is or if they may need some updates or repairs before they make another appearance.

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Topics: Exhibit Design, Brand Exhibiting, trade show planning, trade show planning and logistics, post-covid exhibit design

DO NOT MISS OUT ON THIS KEY ASSET OF A VIRTUAL TRADE SHOW!

Posted on Oct 26, 2020 4:08:42 PM

 

 

Did you know that about 72% of exhibitors participate in trade shows to generate new leads? Whichever method is used to collect lead information, whether it’s taking business cards, using badge scanners, filling out paper forms, or other unique tools, leads are a driving factor in the trade show world.

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DOES VIRTUAL EVENTS FILL THE VOID OF FACE-TO-FACE MARKETING?

Posted on Oct 23, 2020 11:19:29 AM

 

THE SHORT ANSWER IS NO.

YET, VIRTUAL EVENTS ARE HELPFUL IN GENERATING BRAND AWARENESS FOR SMALL AND MICRO BUSINESSES.

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Topics: story telling in a trade show setting, Virtual Tradeshows, pre-show marketing, lead management, Pre-show Marketing Promotions, Events

PIVOTING BACK TO FACE TO FACE

Posted on Sep 4, 2020 11:31:50 AM

For some time, we have gotten used to seeing many trade shows updating us with statements such as: “This year’s show cancelled,” “Join us for our new virtual trade show,” or “Stay tuned for future dates.”


After the trade show industry halted face-to-face marketing for health and safety reasons and pivoted to virtual exhibits, it is encouraging to see several large shows forging ahead with their planned (or postponed) dates for next year. Although we understand that the status of these shows is fluid and changing almost daily, we are very encouraged to see so many doing what they can to ensure we can get back together again in 2021.

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Topics: list of trade shows, post-covid tradeshows

WHY TRADE SHOWS ARE PRIMED TO JUMP START GLOBAL ECONOMY

Posted on May 26, 2020 2:47:15 PM

 

nostalgic DETOUR ON TRADE, ROMANCE AND REMEMBRANCE

We are taught in our schools about the beauty, elegance and engineering marvel of the Hanging Gardens of Babylon. The gardens that now exist in our imagination are a testament of creativity and the romantic love shared by King Nebuchadnezzar II and his wife Amytis.

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Topics: Custom Modular Tradeshow exhibit, Value of Tradeshows, booth design in the post COVID19 era, post-covd-19 exhibiting

DESIGN AND ETIQUETTE FOR TRADE SHOWS IN THE POST-COVID-19 ERA

Posted on May 19, 2020 1:35:22 PM

 

source: exhibitoronline.com

 

PHYSICAL DISTANCING AND SOCIAL ETIQUETTE

Teaching proper trade show etiquette to your booth staff is a must if you want to keep attendees engaged in your booth and gain quality leads. Properly greeting, understanding expectations, and keeping attendees engaged are all highly important and will impact your exhibiting results.

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Topics: Trade show marketers, Trade Show Marketing, booth design, coronavirus, booth design in the post COVID19 era