Planning and Logistics

WHAT OUR CLIENTS ARE ASKING ABOUT EXHIBITING in the POST-COVID ERA

Posted on May 17, 2021 11:17:47 AM

 

 

Here are some answers to questions that we have been asked by various customers in the past few months in all of the industries that we serve. People are trying to make sense of the role of face-to-face marketing and the risks of getting back into it. The biggest question of all has been WHEN?

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Topics: trade show technology, trade show planning and logistics, trade show attendees, customer journey, post-covd-19 exhibiting, post-pandemic trade show mindset, post-covid19 trade show booth design

TRADE SHOW EXHIBITING THAT RELATES TO POST-COVID MINDSET

Posted on Apr 22, 2021 12:22:25 PM

 

 

We’ve all recently experienced a break from live events, and aside from the stress of businesses and exhibitors dealing with many canceled shows, the lost opportunities for face-to-face interactions have taken a toll. According to EXHIBITOR Magazine, which surveyed over 1,000 corporate exhibit managers and suppliers, the inability to market face-to-face has had a negative impact on many businesses’ sales and important relationships.

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Topics: Skyline Northern California, trade show planning and logistics, Trade show metrics, trade show marketing not working, event planning, tradeshow ROI, post-pandemic trade show mindset, post-covid19 trade show booth design