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3 tips for service companies that lack a physical product to showcase in their booth, but still want to capture attention and persuade attendees
5 tips for marketing your product so that you also build your brand and communicate your company messages, using the power of words, graphics, and digital technology
6 tips for merchandising your physical products, whether they are large, small, or in between, to drive focused traffic and increase attendee engagement
Real-life examples including photos and stories about 54 successful exhibits.