Tradeshow Tonic

WHAT YOUR JOB DESCRIPTION DOES NOT TELL YOU?

Posted on Feb 27, 2016 1:30:00 PM

 

.... AND THAT IS, HOW TO DEAL WITH STRESS.

 

Did you know that meeting planners have one of the most stressful jobs in the nation as reported by business news daily. The meeting planner profession is listed fifth after military personnel, firefighter, airline pilot and police officer.

 

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Topics: Trade Show Marketing, event marketing, mindfulness, Stressful trade show marketing

ATTENTION GRABBING TACTICS USED BY EVENT MARKETERS

Posted on Feb 25, 2016 12:55:41 PM

 

 

 

 

MAKE BIG ON THE EVENT Marketing Trends That Changed The Game

 

Event marketing has been a staple of business marketing for decades, but as more businesses look for new and unique ways to market their products and services, the way businesses plan, advertise, design, and work events and trade shows has changed. Because of new technology, including social media, as well as increased “noise” in traditional advertising channels, event marketers must think outside the box to grab customers and client attention.

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Topics: event marketing, Events 2016, social media for event marketing

HOW TO CREATE VIRAL EVENTs - 5 LESSONS FROM A PR HACKER

Posted on Dec 17, 2015 2:06:21 PM

 

I was recently at the Experiential Marketing Summit in San Francisco. One of the most impactful speakers was Ben Kaplan from PR Hacker.

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Topics: Trade Show Marketing, event marketing, viral marketing

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