Learn the tactics of training and managing an effective booth staff that engages in effective conversation and efficient lead qualification for your sales staff.
Learn the art of tactful giving. done right, giveaways can be an enchanting way to secure your brand in the minds of your trade show attendees.
Learn how to engage potential contacts, how to leverage social media to expand your reach, what to say and how to follow up once you made those connections.
Learn how exhibitors use and plan to use 55 different technologies, including AV, lighting, lead retrieval, social media, apps, mobile, internet, and more.
Learn which social media platforms are popular, learn the kind of content that attracts your visitors and how to keep the buzz going after the event is over.
Learn the hidden gaps in lead fulfillment and master the 6 levels of lead management system
Learn how your prospects can become aware of your presence at the show and add your events to their calendar & MORE
Learn the list of complex trade show regulations and navigate through the charter of laws and accountability
How to master your trade show lead management for more sales.
How to calculate your ROI and justify your trade show budget
There are hidden, unbending laws that govern trade shows. Learn what shows books does not tell you.
Get a grab bag of promo ideas: 17 pre-show and 27 at-show promotions
The 10 common mistakes erxhibitors make and how to fix them.